CONSULTING

Over four billion people use the Internet every day.

There has never been a more important time to reach new customers and build your lead generation strategy through the power of content marketing.

Companies that use content marketing see average conversion rate 6 times greater than companies that don’t.

This means if you want the best ROI from your digital marketing efforts, your online marketing strategy needs a heavy focus on content.

In fact, the biggest brands in the world realize that content is the future of marketing. Coca Cola recently reported that they spend more money on content marketing than on television advertising.

The problem with many brands is they have their blind spots. They believe their content is “fine” when the metrics show they could be generating significantly more engagement and sales with the right content strategy.

• 62% of people worldwide use social media daily according to Gallup.
• For every $92 spent acquiring customers, only $1 is spent converting
  (Econsultancy, 2016)
• Only about 22% of businesses are satisfied with their conversion rates.
  (Econsultancy, 2016)

Content marketing builds your online presence and leads to increased sales. Here is what it can do for your organization:

• Get targeted results. What makes content marketing so effective is how targeted it is. With focused social media, SEO and online ad content, you can target specific demographics and regions based on buying habits.
• It’s the future. We live in a digital world. Everything we consume is either on our phones or computers. Because of this, content marketing to your target audience is an effective way to reach them.
• Content marketing is about more than just generating leads. It can also help you convert those leads into actual consumers. With a proper content marketing strategy, you can growth you customer base.

• Build your reputation. Content marketing will undoubtedly help grow your brand recognition. With focused content, you’ll be able to build credibility.
• Increase your brand loyalty. As you add value and nurture your audience through content, you will build more loyalty.

Our strategy focuses on clarifying your brand’s message and leveraging it across multiple marketing channels to increase your sales.

We’ll train your team on how to predictably connect with customers and create attention-grabbing content in the competitive digital age.

Increase Sales

With a clear marketing message and strategic content comes a boost to your bottom line. We’ll train your team on how to implement all of the above to build a complete online marketing machine that converts customers through captivating content.

Connect With Customers Online

95% of consumers consider content as trustworthy when considering to buy from a company. This means if you want to effectively connect with customers online, it is critical that content play a majority role in your digital marketing strategy.

Clarify Your Message

Growing your company starts with defining your clear, compelling, and unique marketing message. When customers understand and resonate with your message, your conversions increase and your bottom line grows.

Stand Out From Competition

Gone are the times when having a great product alone was enough to attract customers. In this digital age where customers have more choices than ever before, you need to stand out if you want to remain relevant. We’ll help you do this through captivating “hooks” that grab attention.

Shorten Sales Cycle

Increasing your sales starts with handling objections your prospects have. With the right content, you can overcome customer objections and shorten your sales cycle.